--- title: "Nike Needs More Job Cuts | Metaintro" canonical: "https://www.metaintro.com/blog/nike-layoffs-jim-cramer-turnaround" language: "en" author: "bradlarson" published: "2025-07-31T11:30:00.000Z" modified: "2026-10-02T19:10:56.930Z" --- [Back to Blog](/blog) [Layoffs](/blog/tag/layoffs)[Information](/blog/tag/information) # Nike Needs More Job Cuts im Cramer says Nike needs another round of layoffs despite Q4 earnings beat as company struggles with turnaround efforts [![Brad Larson](https://cdn.metaintro.com/rs:fill:40:40/q:72/plain/images/7bdeb1a3-e576-43bc-b191-7dbbf2908056_1766029465094.png)Brad Larson @followbl](/blog/author/bradlarson) [July 31, 2025](/blog/archive/2025/07)2 min read ![Nike Needs More Job Cuts](https://cdn.metaintro.com/rs:fill:1200:675/q:78/plain/images/fadedmen.png) [https://x.com/intent/tweet?text=Nike%20Needs%20More%20Job%20Cuts&url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](https://x.com/intent/tweet?text=Nike%20Needs%20More%20Job%20Cuts&url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround)[http://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](http://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround)[https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround&title=Nike%20Needs%20More%20Job%20Cuts](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround&title=Nike%20Needs%20More%20Job%20Cuts)[mailto:?subject=Nike%20Needs%20More%20Job%20Cuts&body=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](mailto:?subject=Nike%20Needs%20More%20Job%20Cuts&body=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround) [Nike](https://www.nike.com/) posted better-than-expected Q4 earnings, but not everyone’s cheering. According to [**CNBC’s Jim Cramer**](https://www.cnbc.com/mad-money/), the swoosh still needs to slim down its staff if it wants to stage a real comeback. ## Earnings Up, Efficiency Down? Nike’s **$0.14 earnings per share** and **$11.10 billion in revenue** beat analyst forecasts and gave Wall Street a confidence boost. Estimates had pegged EPS at $0.13 and revenue at $10.72 billion. The stock rose **28% since late June**, bringing total 2025 gains to **6%**. For most companies, that would be reason enough to celebrate. But for Nike, it only tells half the story. ## Cramer Says Cut Deeper “I was thinking that Nike would have another layoff,” Cramer said during a recent segment. “I think that they're still too bloated.” He’s not alone in that thinking. Earlier this year, Nike already cut **about 2% of its global workforce** as part of a $2 billion cost-saving plan. But Cramer argues it wasn’t enough. His main criticism? Nike’s size has become a drag. Layers of management and operational bottlenecks are keeping the brand from moving at the speed of its younger, leaner competitors. --- Ad## ✉️ A Note from Metaintro 👇 🧵 Organizing your job hunt? Metaintro Threads help you track conversations and progress easily. [Start job search thread here.](https://www.metaintro.com/thread) --- ## Losing the Athletic Edge Nike’s woes go beyond just payroll. Cramer pointed to [**Dick’s Sporting Goods**](https://www.dickssportinggoods.com/?srsltid=AfmBOop8_snIN2L40jQtQthvlXgEjcdI1IWvYTkDIm7MxyOoeS8L9fDP)**’ recent acquisition of**[**Foot Locker**](https://www.footlocker.com/) as a sign that Nike’s once-dominant distribution strategy needs an overhaul. Once considered untouchable in performance wear, Nike now faces mounting pressure from brands like On Running, Hoka, and even newer players in the streetwear-techwear space. Despite still holding significant market share, it’s no longer the pace-setter. And with **inventory pileups** still reported in some global markets, the company’s ability to pivot quickly is more crucial than ever. ## What’s Next? Nike has shown it can hit short-term financial targets. But long-term competitiveness requires more than quarterly wins — it demands agility. With pressure mounting from Wall Street, and internally from investors like Cramer, another wave of job cuts could be back on the table. **Looking for a new job?** Try [Metaintro](https://met.sh/pA7oV) to match instantly with verified hiring roles. ### Share this article [https://x.com/intent/tweet?text=Nike%20Needs%20More%20Job%20Cuts&url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](https://x.com/intent/tweet?text=Nike%20Needs%20More%20Job%20Cuts&url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround)[http://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](http://www.facebook.com/sharer.php?u=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround)[https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround&title=Nike%20Needs%20More%20Job%20Cuts](https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround&title=Nike%20Needs%20More%20Job%20Cuts)[mailto:?subject=Nike%20Needs%20More%20Job%20Cuts&body=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround](mailto:?subject=Nike%20Needs%20More%20Job%20Cuts&body=https%3A%2F%2Fwww.metaintro.com%2Fblog%2Fnike-layoffs-jim-cramer-turnaround) ![](https://cdn.metaintro.com/rs:fill:1200:800/q:30/plain/images/bridges/bridge-expand.1df895c6bd76d96f.png) For job seekers ## Ready to find a role that actually fits? 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