Cint

““People are growing tired of long surveys, and there is a lot of data within online behavior that is easily identifiable without asking someone a ton of questions to screen participants and ensure they match the audience the client needs to reach. With Lucid, the only questions are in the prescreener to make sure we recruit the right people, and everything else is our technology which captures valuable passive and behavioural data that makes a real impact for our clients.””

““We also knew they would be able to capture a high quality audience by using our behavioral data tool to vet the participants based on their behavior and qualify them to participate in the study based on relevant behaviors.””

““This project was complex. After a successful pilot, the study expanded to five markets across four continents to understand the consumer journey to purchase various snacks and drink product categories. We knew that Lucid had the global scale to reach these consumers, and we knew they could do it in an economical way,””

“Lucid is a truly trusted partner of ours. Our incentives are completely aligned, so we’re excited about growing together. As they and the programmatic and survey market grows, we’re eager to grow in line with that, if not more.”

“Lucid has enabled us to have a much bigger user base than we would have been able to sustain on our own, because we’ve been able to populate our app with a continuous supply of surveys,”

“And it’s enabling significant growth for the rest of our business as well,”

“Our programmatic revenue growth is 50%, quarter on quarter. Which is very exciting.”

“We can do hundreds of thousands of survey-completes, with around one operational employee working on it.”

“Fundamentally, we can just scale the revenue independently of staff,”

“Their customer success teams are pretty exceptional. They are very transparent; continuously provide data on the effectiveness of our integration and give constant guidance. They let us know how we’re doing compared to some of our competitors, in an anonymous way.”

“The flexibility of Lucid’s API allows us to create a much better experience for the consumer. And by providing a better experience, we improve the quality of the data for our clients.”

““That’s the major upside from OTS. We receive push notifications for the changes as they happen.””

““The benefits in terms of performance are definitely worthwhile.””

““With the improved update time, we benefit from an increased conversion rate of about 2-3%.””

““with OTS everything is served on a platter!””

““I have to say, the integration with qualifications and quotas is brilliant!,””

“The best part of doing research, in a lot of ways, is being able to tell a really interesting story with data that’s actually backed up with enough data to be able to tell said story. I can’t say enough how much Cint allows us to do that.”

““I’d tell a colleague or client that Cint has been a really great partner for us,””

““It helps us tell a cohesive story for our clients. If we’re doing a mid-campaign check-in, it’s really easy to make optimization recommendations from our end because we’re able to tie everything back directly to the results we’re seeing in the live campaign in Lucid Measurement.””

““There’s been so many gains for us, particularly with the self-service function. That’s been a huge unlock for us over the last six months or so,””

““Before we started working with Cint, we didn’t really have an option to scale our ad-effectiveness offering,””

““As I filter through the data, I can see that we are making an impact, especially in higher-funnel brand awareness. The learnings from Lucid’s Impact Measurement really help to enhance our creative and media strategy.””

““I find the Impact Measurement dashboard to be very comprehensive,” said Chaten.”

“As my lab transitions to Cornell University, I am very much looking forward to collaborating with the new team there and hope to achieve a similarly high level of partnership and shared success. I am truly grateful to the entire team for their outstanding support,”

“Throughout this process, my Account Manager and Senior Customer Success Analyst provided invaluable support, helping us navigate survey management issues, connecting us with the integration team, and addressing challenges related to participant management.”