Amplitude

“To grow, we need to understand how our users operate and navigate in the product,”

“Someone in product marketing or design can create a cohort with a few clicks and see how users are behaving after a new release or campaign. That is super powerful.”

“Amplitude provides a deeper dive into metrics, the kinds of things we thought we were going to need to bring analysts in to do manually,”

“LogMeIn chose Amplitude because it makes an immediate impact. Its great out-of-the-box analytics capabilities provide instant insight and business value for our company.”

““Being able to break things down to that level has helped us figure out where we have traction and should be focusing our time,” Sam said.”

““Sometimes you find that what you think is a better design does worse,” Sam observed. “Discovering what actually drives click-through rate is not always what you think it is. Having that really quick turn around to measure that is really helpful. It means we don’t waste a lot of time chasing what we think is a perfect solution only to realize users prefer something else.””

““That was a case of where having that user-centric lens on something caught a pretty big system failure that didn’t bubble up through other channels,” Sam said. “It enabled the product team to say, ‘Hey, something is broken here. Here’s a chart that says on this day, this release went out and there was a massive spike that resulted.’””

“There’s definitely been a change in the culture. Before Amplitude, we’d have meetings where we’d be talking about making a decision about some feature and we’d say, ‘Well, let’s go to analytics, come back in a week and report a decision.’ Now we’re able to say, ‘I can have that in five seconds. Let’s move on.”

“Amplitude not only builds a great product, it’s a great partner to us.”

““Now we can do this first level of data science ourselves, which is awesome,” said Jay Khavani, Director of Product Analytics, “We don’t have to go to the data science team for each and everything. It’s more like we’re in self-serve mode.””

“[Amplitude] allows us to move faster, experiment quicker, and understand our users better to take more immediate action to improve our customer experience.”

““Every time we have a new release or we launch a new feature in the app, we wait for a period and run an analysis in Amplitude first,” Iago said. “We thoroughly test everything we do.””

““Grabbing the data and making sure you have it all ready to analyze is probably the worst part of analysis for BI people,” Iago added. “Amplitude makes this easy, so we don’t waste any time.””

“There are so many tools out there which offer analytical options, but none of them come close to the flexibility you have in Amplitude.”

“Amplitude is more than just a tool for MWM. It has influenced every aspect of our product operations. We don't rely on gut instincts to make product decisions; instead, we use data to drive our business growth, enhance our products, and retain our users.”

““When we have a question, Amplitude’s support team provides feedback that considers our products,””

““Amplitude allows us to build dashboards and monitor the impact of our new features,””

““We changed our content to fit our product strategy and goals, and couldn’t have done that without Amplitude,””

““Amplitude gives us insight into user engagement,””

““We had a good feeling with the team. And it was confirmed later on, because the support is great. They listen to us and we have good communication. They really help us to improve ourselves,””

“Our culture has evolved. Amplitude is a big piece of that, and that’s priceless. We love Amplitude.”

“It’s what drives our content creation. It’s how our team prioritizes. Without Amplitude, we would be a different company.”

“Data for the company is great, but when we saw how it could help the member experience, we got really excited. That was the golden ticket.”

“Amplitude has helped us identify and focus only on the most useful features.”

“Amplitude has helped us understand our users, and that’s helped form a lot of our product decisions around how to increase retention.”