Rokt

“When we discovered this new incremental revenue channel through Rokt, it felt like a breakthrough. The data-driven approach and ability to deliver relevant offers at critical points in the customer journey gave us a renewed sense of optimism. It provided a fresh perspective on how we could enhance our marketing strategy and more effectively reach potential customers.”

“We were looking for a solution that could seamlessly integrate with our existing ecommerce platform and provide relevant offers to our customers at key touch points throughout their shopping journey.”

“By sending Audiences from Rokt mParticle to Facebook, we can measure the return on our campaign investment. For example, we can see the cost of each app download or the cost of a newly created account,”

“Using Rokt mParticle works really well for us because we can build the dashboards we need in just a few clicks without needing to know how to code. Our team has been able to uncover critical insights without dedicating engineering resources.”

“Any digital marketer with a little bit of knowledge or training can create really advanced funnels and campaigns using Rokt mParticle.”

“We know that we have to position ourselves to continue innovating with data and using it to deliver even more value to our customers,” Phil says. “While we may not know exactly what challenges or new expectations the market will throw at us tomorrow, we’re confident that Rokt mParticle will give us the flexibility and agility to use our customer data to meet and exceed them.”

“Since working with Rokt, we’ve found their account managers have really gone above and beyond,” Phil says. “They immediately set us up for success during the onboarding process, then did a great job in helping us identify the best way to leverage our existing customer data to accomplish our goals.”

“What makes the Rokt partnership so special, I think, is the collaboration. The collaboration with the Rokt team. The feedback I have from my teams, my personal experience is that, you know, every touch point is is professional. It's enjoyable. There's a creativity there, which we love. You know, and I I I feel like there's a real sense of cultural alignment between the two businesses.”

“Rokt's been a fantastic partner in helping us deliver on that consumer promise.”

“We have one hundred and eleven million customers around the world. We do three million transactions a day. The power of the Rokt partnership is the ability to make every one of those transactions for every one of those consumers more personalized, more relevant, more meaningful. And that's what I get very, very excited about.”

“We expected strong performance, but seeing the predictive audience outperform our most engaged cohort—and exceed industry benchmarks for email CTR and conversion—was incredible. It not only validated our approach but also proved how predictive insights can drive smarter, more efficient engagement.”

“We knew AI could improve our marketing, but we didn’t want to build complex models ourselves. Rokt mParticle makes it easy to build and apply predictive insights in a way that actually moves the needle.”

“mParticle serves as one of the keystone elements to Giant Eagle's marketing technology stack. We look forward to harnessing its full potential as we develop new integrations and grow our personalization and loyalty capabilities.”

“They were cheaper but now I know why! We needed a partner that could move as fast as we do. Getting back up and running with Rokt took a fraction of the time, and having a dedicated team in our corner made all the difference. With Rokt, we're focused on selling, not managing the process.”

“Rokt Ads have become a key performance driver at HoneyLove. Over the past 7 months, we’ve seen over 2,000 purchases at a profitable ROAS—surpassing our benchmarks while maintaining a healthy conversion rate. The ability to test new offers and reach customers at their most intent-rich moments has been a game-changer. We're looking forward to expanding this channel and acquiring even more high-value customers.”

“Simplifying our post-click experience delivered immediate gains. We saw higher conversion without increasing acquisition costs.”

“Rokt has been the best post-purchase channel we've tested so far. The team is incredibly responsive, aligned with our goals, and fully supports how we measure performance.”

“We now have the ability to confidently measure the results of new features when we run an experiment. When we run those experiments, Rokt mParticle is crucial in that because Rokt mParticle ingests the LaunchDarkly assignment event data and tracks all the down-funnel events. Without that, we wouldn’t be able to evaluate our experiments.”

“The data plan is far-and-away my favorite feature in Rokt mParticle. It helps us vet and validate data in a centralized tool. Because as long as we know that the data in Rokt mParticle is accurate, complete, and consistent, then it’s easy to send that data downstream using mParticle’s integrations.”

“We now have the location and credit card info of most of our app users. We can do a much better job in terms of CRM. We can do things such as send push notifications when a BK app user is getting close to a McD’s (’cause we did all the heavy lifting as part of Whopper Detour)... So, despite the fact that the promo lasted for just nine days, the long-term impact of the project is truly significant.”

“There is value for our customers when this is implemented the right way. That’s what we have learned.”

“We tried some other partners before, but we, just could not replicate the results that we've seen with Rokt. And so we're really excited to be back.”

“It’s a different experience than we see in any of our other platforms,” said Dani Kelley , Director of Member Acquisition at BJ’s Wholesale Club. “When someone’s just completed a purchase, they’re open, excited—it’s a little dopamine rush. That energy translates into higher intent. By engaging prospective members when they’re most open to value, BJ’s turned fleeting digital attention into lasting customer relationships.”

“Creating the audiences in Rokt mParticle was seamless. You could simply choose the right characteristics based on the attributes & loyalty cards_id users had while making sure all consents were accepted.”

“a challenge to get the data, identify the right attributes, create the right audience, and be able to use it to send a message. With Rokt mParticle it’s just five clicks, and you can push that audience to your marketing campaign tools really easily.”