Description
WPP Media is hiring an Associate Director of Analytics to lead the Analytics (North America) team in measuring brand and direct-response media campaigns, designing experiments and Match Market Tests, presenting actionable insights to clients, and integrating analytics into campaign planning and evaluation. The role also involves recruiting, managing, and mentoring analytics resources in the Bogotá hub while collaborating with teams across New York, Chicago, San Francisco, and Los Angeles. The position requires a bachelor's degree, at least seven years of data-based experience, campaign measurement expertise, and strong analytical and project-management skills; it is available in a remote or hybrid work modality for Mexico and Colombia.
