Description
The Assistant Manager Marketing - Specimen Acquisition will develop and execute marketing strategies for BD's diagnostic specimen acquisition solutions in India. The role covers market research, product lifecycle management, budgeting, promotional activities, KOL and customer relationships, sales enablement, and performance analysis, while collaborating with global, regional, sales, and clinical teams. It requires a bachelor's degree in a relevant field, 2–4 years of progressive marketing experience in medical devices, diagnostics, or pharmaceuticals, strong analytical and communication skills, and domestic and occasional international travel.
