Description
Bobyard is hiring a B2B Demand Generation Manager to own the marketing-sourced pipeline number and coordinate integrated paid, content, events, and partnership campaigns. The role will set audience and channel mix, brief cross-functional teams, track MQL-to-SQO conversion, partner with Sales on lead routing and speed-to-lead, define nurture strategies, and identify new channels. It requires at least four years of B2B demand-generation experience, strong analytical and sales-handoff skills, and experience running multi-channel campaigns. The position offers a $120,000–$150,000 base salary plus variable compensation tied to quarterly pipeline targets and early-stage equity, with a hybrid arrangement in San Francisco.
