Description
The role owns and advances the global CRM and data strategy for Talent Solutions, coordinating marketing, sales, technology, and global stakeholders to improve lead quality, governance, nurturing, visibility, and campaign performance. It involves administering HubSpot and related CRM systems, managing lead intake and progression, cleansing and integrating data, supporting account-based marketing and market intelligence, reporting ROI, and providing functional leadership and training to marketing colleagues and CRM users.
