Description
Eucalyptus is hiring a CRM & Lifecycle Lead, International to own lifecycle marketing across its international markets, including strategy, CRM and automation builds, segmentation, channel mixes, measurement, compliance, and execution. The role will scale established programs in Germany, Canada, and Japan, build lifecycle programs for new launches, lead local-language copywriters, and partner with Product Growth and international growth leadership. It requires 5+ years of CRM, lifecycle, or retention marketing experience, hands-on lifecycle-platform experience, and knowledge of segmentation, automation, A/B testing, measurement, deliverability, and data compliance. The position offers hybrid working with three days per week in the Old Street office.
