Description
Betty Canada is hiring a CRM Manager for its Growth team to own and optimize the referral customer journey and CRM initiatives for its online casino and casual mobile gaming business. The role focuses on driving referral participation, acquisition, activation, engagement, and long-term player value through CRM campaigns, feature launches, experimentation, segmentation, and cross-functional collaboration with Product, BI, Design, QA, Engineering, and Live Ops. The posting emphasizes data-driven optimization, customer experience, and commercial impact, and offers competitive salary, premium health insurance, career development, a collaborative environment, and a modern office.
