Description
The role is responsible for developing, planning, and executing demand-generation campaigns across the customer journey, managing lead quality and handoffs with sales, analyzing KPIs and funnel performance, optimizing budgets and reporting, and documenting processes in Confluence. It requires several years of demand-generation or performance-marketing experience, strong analytical and cross-functional collaboration skills, and knowledge of B2B products or complex software solutions; HubSpot, Confluence, Jira, and experience in IT, software, SaaS, ECM, or ERP environments are advantageous. The employer offers flexible working models, including hybrid work and home office.
