Description
The Digital Marketing Associate supports an integrated digital marketing strategy by developing and executing paid and organic campaigns, content, SEO/LLMO, email, social commerce, and mobile marketing initiatives. The role analyzes performance metrics, optimizes campaigns for ROI, ROAS, CAC, and CPL, collaborates with internal and external marketing teams, and leads digital projects from beginning to end. Candidates need a bachelor’s degree, at least five years of digital marketing experience, proficiency with analytics and marketing tools, Shopify and Klaviyo experience, media-buying expertise, strong copywriting and analytical skills, and leadership experience.
