Description
Optimal is hiring a Digital PR Manager in Austin, Texas for a hybrid full-time role on its SEO + Digital PR team. The position focuses on building and executing PR and link-building strategies, pitching media, securing high-quality press coverage and backlinks, writing PR and content materials, managing client communication, monitoring journalist queries, and supporting SEO reporting. Candidates should have at least 3 years of PR experience, strong writing and relationship-building skills, familiarity with PR tools and analytics platforms, and preferably a bachelor’s degree in journalism, public relations, writing, or a related field.
