Description
The Digital Strategy Consultant - B2B / CRM / MarTech will independently advise clients, analyze digital potential, develop roadmaps and priorities, and design cross-channel strategies for websites, CRM, marketing automation, content, social media, and digital campaigns. The role also supports website concepts, user-oriented information architectures, domain requirements, and workshops covering strategy, target groups, customer journeys, and campaigns. Candidates should have several years of experience in digital strategy, marketing consulting, CRM, or marketing automation, strong strategic and communication skills, and knowledge of the relevant digital technologies; B2B, complex-organization, or agency experience and a relevant degree are preferred.
