Description
Gen is hiring a Senior Manager, Freemium Brand Strategy & Campaign to shape and operationalize brand strategy across major campaigns, product launches, and brand initiatives. The role develops positioning, messaging architecture, campaign frameworks, creative concepts, launch strategies, cross-functional GTM alignment, measurement systems, and AI-enabled campaign processes. It is based in the New York City office with onsite work three days per week and offers an annual base salary of $140,000 to $160,000 plus benefits.

