Description
BCG is hiring a Global Digital Marketing Analytics Senior Analyst to serve as a hands-on analytical partner across email, paid media, web, social, and content channel teams. The role analyzes channel performance, supports active campaigns, develops dashboards and scorecards, investigates cross-channel patterns, and translates data into actionable recommendations for channel leads, campaign managers, and marketing leadership. It requires 3–5 years of digital marketing analytics experience, SQL and Snowflake skills, Tableau or comparable visualization experience, strong data validation and communication abilities, and familiarity with A/B testing. The role is generally expected to be performed from a BCG office or in person with clients approximately 50% of the time.
