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Growth Strategy & Campaign Manager - Greater China at Binance

Department: Marketing

Setup
Remote
Location
Florida
Type
Full-time
Level
mid
Posted

Description

Binance is hiring a Growth Operations Specialist to own user growth campaigns and metrics, including new-user acquisition, FTT, and MAU growth. The role covers referral and viral growth, campaign execution and analysis, growth funnel and lifecycle optimization, integrated marketing, cross-functional project management, and the use of AI tools. Candidates need at least three years of growth, campaign, or user-acquisition experience, strong data and business thinking, bilingual English and Mandarin communication, and familiarity with Web3 or cryptocurrency products. The position offers a work-from-home arrangement that may vary by business team.

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