Description
The Path is hiring a full-time, hands-on marketing leader to build its organic social, influencer and celebrity partnerships, press, events, and lifecycle marketing function. The role focuses on growing signups and weekly active users, creating high-volume creative content, driving earned media, defining the AI-therapy category, and managing the marketing budget and roadmap. It is a solo role initially, with access to engineering resources, and requires a proven record of large-scale audience or organic growth, strong creative and data-driven experimentation skills, and regulated-claims judgment. The position is based in San Francisco with office presence Tuesday through Thursday.

