Description
Betty is hiring a Head of User Acquisition to lead user acquisition strategy and team development across Web, iOS, and Android. The role owns channel strategy, budgets, performance, KPIs, new channel discovery, testing, measurement, attribution, reporting, and cross-functional collaboration with CRO, Creative, Analytics, Product, and Marketing. Candidates need at least seven years of experience in user acquisition, performance marketing, or a closely related field, with substantial web and mobile paid-acquisition experience, team leadership experience, and knowledge of major acquisition platforms and mobile analytics. The position offers a competitive salary, premium health insurance, career development, and a modern office, but does not offer work visa sponsorship.
