Industrial Products Marketing Communications Advisor at Baker Hughes

Setup: Hybrid
Location: Houston, Texas
Type: Full-time

Description

Baker Hughes is seeking an Industrial Products Marketing Communications Advisor to drive growth through strategic marketing, brand excellence, and external communications. The role involves blending product marketing, demand generation, external communications, brand stewardship, and strategic planning to accelerate pipeline growth, enhance market positioning, and strengthen commercial readiness across a diverse portfolio of industrial and energy solutions.

Required Skills

marketing
Communications
storytelling
content development
stakeholder management
adaptability
curiosity
learning

Additional Information

Required Previous Experiences: 7+ years of business-to-business (B2B) marketing experience within an industrial, technical, engineering, or technology-focused environment.
Preferred Qualifications: Demonstrate a strong understanding of industrial and energy markets and technologies.
Have knowledge of B2B value chains, customer decision drivers, and demand generation strategies.
Possess experience managing integrated marketing programs and campaigns across multiple channels.
Demonstrate proficiency with marketing technologies, digital marketing platforms, and data analytics tools.
strong storytelling, content development, and communication skills.
Be able to coordinate multiple projects and priorities simultaneously.
Demonstrate strong stakeholder management skills and the ability to drive alignment across complex organizations.
Show adaptability, curiosity, and a willingness to learn in a dynamic business environment.