IP Character Valuation Consultancy at Ubongo

Setup: Remote
Type: Contract
Posted: Jun 9, 2026

Description

Ubongo, Africa's leading edutainment company, is seeking a consultant to conduct a comprehensive IP character valuation report. This consultancy aims to establish the monetary worth, licensing rate benchmarks, and commercial positioning of Ubongo's primary characters, serving as the evidentiary foundation for various strategic decisions like licensing negotiations and investment conversations. The project involves discovering and collecting data, analyzing market comparables, applying valuation methodologies, building financial models, and delivering comprehensive reporting.

Required Skills

IP valuation
brand valuation
intangible asset assessment
financial modelling skills

Additional Information

Required Previous Experiences: Minimum 8 years of experience in IP valuation, brand valuation, or intangible asset assessment
Demonstrated experience valuing media, entertainment, or consumer brand intellectual property
Proficiency in recognised IP valuation methodologies (Income, Market, Cost approaches)
Strong financial modelling skills with ability to build dynamic scenario models
At least 2 references from comparable IP valuation assignments with entertainment or media companies
Preferred Qualifications: Experience working with African media, entertainment, or consumer goods companies
Experience working with animation valuation, character valuation and IP Licensing
Familiarity with licensing deal structures in the children's entertainment sector
Membership or certification from a recognised valuation body (e.g., CFA, CVA, ASA, RICS)
Understanding of the East or Sub-Saharan African market landscape