Summary from listing
ANZ is hiring a permanent full-time Lead, Digital Commercialisation Performance (Analytics) to lead digital analytics, tracking, MarTech measurement, Adobe Analytics implementation, data quality, governance, and stakeholder enablement across web, app, campaign, one-to-one, and funnel experiences. The role partners with Technology, Data, Marketing, Product, and other teams to translate measurement needs into technical requirements, validate tracking, support analytics use cases, and improve analytics reliability and self-service capability. It is based in Melbourne, Sydney, or Brisbane and requires strong Adobe Analytics, tagging, data-layer, analytics implementation, and stakeholder-management experience.
