Description
Upwork is hiring a Lifecycle Marketing Lead, Growth & Acquisition to own high-impact lifecycle programs focused on new-client acquisition, outbound prospecting, content strategy, performance analysis, and cross-functional alignment. The senior individual contributor will lead program strategy and metrics, advise leadership, and use data and AI-enabled tools to improve campaign planning and messaging. The role is based in Toronto, Canada, requires three days per week in the office, and offers an annual base salary of CAD 114,000–164,000 plus bonus and equity opportunities.
