Description
DIRECTV is hiring a remote Lead Product Commercial Marketing Manager to own the end-to-end product marketing lifecycle for an assigned domain. The role leads integrated multi-channel campaigns, product positioning, customer segmentation, testing roadmaps, competitive intelligence, performance analysis, and cross-functional project delivery. It also involves establishing best practices and mentoring less experienced team members. Candidates need 3–5 years of product or brand marketing experience, a bachelor's degree or equivalent experience, marketing automation and analytics knowledge, and experience with segmentation and testing. The position is remote anywhere in the United States except Alaska and offers a base salary range of $111,122 to $201,653.
