Description
HelloFresh is hiring a Lead - Menu Strategy to lead the global roadmap for value-added products, customization, surcharge recipes, and upselling initiatives across 10+ markets. The role focuses on improving average order value, monetization, customer retention, and profitability through recipe customization, premium concepts, pricing and assortment testing, and collaboration with product development, technology, and stakeholders. It requires a bachelor’s degree, at least five years of product management, analytics, and product development experience, strong analytical and leadership skills, and offers a hybrid working model with relocation support and other benefits.
