Description
Gen is hiring a Lifecycle and Monetisation Lead to own a defined commercial orchestration within its Freemium business, covering areas such as upsell and cross-sell, renewal and churn reduction, and engagement and lifetime value. The role owns strategy, AI-driven decisioning, customer experience, experimentation, cross-functional orchestration, and commercial outcomes, and requires 10+ years of experience in subscription or recurring revenue, ideally in freemium consumer software, cybersecurity, or high-volume B2C models. The position follows a hybrid model with three days in the Prague or Brno office.

