Description
Mars Snacking is hiring a Manager, Creative Excellence & Evaluation to own the learning agenda and measurement strategies for global brands. The role leads creative learning plans, campaign testing, communication effectiveness studies, and test-and-learn programs; translates complex consumer and campaign evidence into actionable recommendations; partners with marketing, media, regional intelligence, and agency stakeholders; manages research vendors; and develops measurement standards and emerging research capabilities. The position requires a bachelor’s degree in a relevant field and at least five years of progressive experience in consumer insights, market research, creative effectiveness, media analytics, or a related discipline.
