Description
The Marketing Program Manager will lead and execute multi-faceted marketing campaigns and programs for state and federal markets, including direct marketing, advertising, content, events, trade shows, and web initiatives. The role develops campaign plans, coordinates with marketing, sales, and other divisions, manages multiple concurrent programs, analyzes marketing results and ROI, maintains brand standards, and oversees and develops marketing staff. The position requires a bachelor’s degree or comparable experience, at least eight years of marketing experience, strong writing and project-management skills, Microsoft Office proficiency, and knowledge of graphic and web media applications.
