Summary from listing
Beiersdorf is hiring a Performance Marketing Manager to lead omnichannel retail media strategy and performance marketing for identified retail partners. The role owns annual and quarterly media planning, multi-million-dollar budget management, agency and partner relationships, campaign oversight, shopper insights, and performance analysis focused on ROAS, incremental lift, and business outcomes. It requires 8+ years of digital media, media planning, or eCommerce marketing experience, extensive hands-on experience with large-scale retail media campaigns, agency management, and strong analytical and cross-functional skills. The position follows a hybrid model with at least three days on-site.
