Description
AppDirect’s Firstbase subsidiary is hiring a Marketing Manager to serve as the primary marketing referent for an assigned subsidiary Business Unit. The role owns integrated annual and quarterly marketing plans, campaign strategy across digital, events, content, and enablement, go-to-market execution, KPIs, pipeline and revenue impact, stakeholder presentations, and performance-based program refinement. It is an individual-contributor position with a hybrid schedule of one onsite day and four remote days, and requires 5–7 years of B2B marketing experience, including strategy ownership, go-to-market knowledge, pipeline impact, stakeholder management, AI productivity, KPI reporting, and A/B testing.
