Description
The Marketing Manager leads the prospective student user experience for the Culinary Institute of America, focusing on digital marketing, website and search optimization, social and YouTube growth, content development, and conversion strategy. The role analyzes website, search, Google, and Slate data; manages AI-related engagement tools; and collaborates with academic, administrative, and external partners to improve discoverability, engagement, and enrollment. It requires a bachelor’s degree in marketing, new media, communications, or a related field and at least five years of experience managing marketing or admissions programs.
