Maker Lab is seeking a Marketing Specialist to lead Go-To-Market (GTM) strategies, brand activations, and multi-channel digital campaigns for consumer and AI apps in the Indonesian market. This role focuses on driving local product adoption, user growth, and brand awareness through experiential events. The specialist will own the entire GTM lifecycle, optimize retention using data analysis and SQL, and collaborate on strategic partnerships.
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Since 2006, Makerlab is the long collaboration of Paige Saez and Anselm Hook — two decades of speculative, experimental work threaded with AI and agentic systems. Civic simulations, conversational agents, place-based games, art installations, strange hardware, and the quiet infrastructure underneath other people's tools.