Description
EDCO Products is hiring a Marketing Strategy and Insights Lead to establish and lead its marketing insights function. The role transforms research, customer insights, competitive intelligence, forecasting, and marketing performance data into actionable recommendations for marketing leadership and executive stakeholders. Responsibilities include market and competitive research, voice-of-customer programs, marketing performance analysis, product research, forecasting models, KPI recommendations, and executive dashboards. The position requires a bachelor’s degree in marketing research, data, analytics, or a related field, or equivalent experience, plus at least five years of marketing research, data, or analytics experience, ideally in B2B. The role is primarily performed in a standard office environment.
