Summary from listing
The Media Manager develops and executes integrated media strategies to grow the brand, increase consumer engagement, and improve media efficiency and reach. Reporting to the Senior Brand Manager, the role translates brand content into media communication plans, coordinates with creative, media, digital, and commercial stakeholders, and manages investment allocation across traditional, digital, social, retail, and emerging media platforms. Responsibilities include media planning, interactive marketing, buying and negotiations, budget management, agency management, and capability development. The role requires a relevant degree in marketing, economics, or business administration, 4–5 years of experience in media planning, strategy, digital marketing, or integrated communications, and experience in FMCG, beverage, consumer goods, media agencies, or leading advertisers.
