Paid Growth Manager at Hercules

Compensation

$100,000 – $250,000/yr

Setup: Remote, Hybrid
Type: Full-time, Contract
Posted: Feb 22, 2026

Description

This role involves owning paid growth strategies across various digital channels, including Google Search/YouTube, Meta (Instagram/Facebook), TikTok, Reddit, X, and LinkedIn. The ideal candidate is performance-focused, data-driven, experimentation-oriented, creatively skilled, and experienced in leveraging AI tools for ad creation and iteration. Responsibilities include managing channel strategy, building campaign architectures, running creative content, measuring performance, and automating operations.

Required Skills

CAC Payback
Data Driven
Experimentation Obsession
Creative Skills
AI Leveraged
HeyGen
Campaign Architecture
Creative Machine
Automation

Additional Information

Preferred Qualifications: Performance-first and accountable, focusing on Customer Acquisition Cost (CAC) and payback.
Extremely data-driven, analyzing funnel conversions, cohort analysis, and overall payback metrics.
Experimentation-obsessed, conducting rapid and structured A/B tests across creative elements, audience targeting, offer structures, and landing page optimization.
Strong creative abilities, capable of developing compelling marketing angles.
Leverages AI tools such as HeyGen to scale ad creation and iterative improvements.
Experience in SaaS or software-related fields.