PPC Campaign Specialist at joblogic

Joblogic is hiring a PPC Campaign Specialist to join its in-house digital marketing team and report to the Digital Acquisition Specialist. The role owns paid search campaigns across Google Ads and Microsoft Advertising, manages paid social campaigns on Meta and LinkedIn, and supports wider paid acquisition channels. Responsibilities include campaign setup and optimisation, performance analysis, lead quality and CPA improvement, budget and bidding management, and collaboration with content, creative, web and external partners. The role requires hands-on experience with Google Ads, Microsoft Advertising, paid social, analytics, conversion tracking, and B2B lead generation.