Principal Analyst, Marketing Analytics at Remote

Compensation

$65,750 – $184,950/yr

Setup: Remote
Location: Dehradun, Uttarakhand
Type: Full-time
Level: Principal
Posted: Jun 5, 2026

Description

Remote is seeking a Principal Analyst, Marketing Analytics to join their Revenue Operations team. This role involves shaping the long-term vision for the marketing data ecosystem, architecting frameworks for global marketing strategy, and owning the macroeconomic impact of brand equity. The ideal candidate will have a distinguished track record in marketing analytics, business intelligence, or data science, particularly in high-growth B2B SaaS or enterprise environments.

Required Skills

marketing analytics
business intelligence
data science
architectural vision
predictive modeling
Customer Lifetime Value (LTV)
predictive churn models
macroeconomic forecasting models
Share of Voice (SoV)
long-tail market expansion
enterprise CRMs
automation systems (Salesforce, HubSpot)
advanced BI ecosystems (Sigma, Tableau, Looker)

Additional Information

Required Previous Experiences: Distinguished track record in marketing analytics, business intelligence, or data science, with extensive experience specifically embedded in high-growth B2B SaaS or enterprise environments.
Master in designing, scaling, and defending complex attribution frameworks (Multi-Touch, Media Mix Modeling, and Unified Measurement) across complex, non-linear enterprise buyer journeys.
Deep expertise in quantifying abstract, non-paid focus areas; a proven history of designing measurement frameworks for global brand health, organic ecosystems, Share of Voice (SoV), and long-tail market expansion.
Expert-level proficiency across the modern data stack. You are comfortable writing production-grade code, architecting data models in dbt, optimizing complex Snowflake environments, and leveraging AI/automation to scale analytical workflows.
Deep familiarity navigating and integrating enterprise CRMs and automation systems (Salesforce, HubSpot) with advanced BI ecosystems (Sigma, Tableau, Looker).
Exceptional ability to command a room of C-suite executives, transforming dense, highly technical data structures into high-impact strategic narratives that drive organizational change.
Preferred Qualifications: While experience working remotely isn't required, a strong knack for asynchronous communication, high autonomy, and self-driven documentation is highly valued.