Description
BranchLab is hiring a Principal Product Manager, Measurement, Planning & Optimization to lead the product strategy, roadmap, and business outcomes for its measurement and optimization platform. The role owns campaign performance, audience insights, attribution, outcome measurement, budget optimization, AI-powered recommendations, measurement partnerships, and the integration of fragmented healthcare data sources. It requires 8+ years of product management experience, pharmaceutical advertising measurement expertise, healthcare marketing measurement knowledge, and experience building data-intensive products. The position is full-time and hybrid in Boulder, Colorado, with at least three days in the office from Tuesday through Thursday.
