Description
Cars Commerce is looking for a Programmatic Media Buyer to join their Consumer Marketing Team. This role involves planning, building, and executing programmatic video campaigns across CTV and OLV environments using Google DV360 and the broader Google Marketing Platform. The buyer will manage the entire campaign lifecycle, develop audience strategies, execute PMP and programmatic guaranteed deals, and optimize bids and frequencies. They will also analyze performance data, collaborate with marketing analytics for incremental tests, and evaluate emerging GMP features.
