Description
Caddi is seeking a Sales Development Lead to manage and enhance their top-of-funnel pipeline for a B2B startup focused on professional services firms like law and finance. This role involves creating high-quality sales interactions, collaborating with founders and the GTM lead to optimize targeting strategies, and refining all aspects of the sales development process, including outreach, messaging, and qualification. The ideal candidate will have prior experience in outbound or SDR-style work, aiming to scale the function rather than merely executing tasks. Success is measured by pipeline quality, rapid learning, and consistent repetition. There's also potential for growth into Head of Sales Development, responsible for hiring and leading the SDR team.

