Summary from listing
The Senior Campaign Manager will lead the planning, orchestration, execution, measurement, and optimisation of SME Customer Value Management campaigns across owned, digital, direct and assisted channels. The role partners with SME CVM, Product, Sales, Marketing, Digital, Data, Technology, Credit, Operations and frontline teams; manages campaign audiences, personalisation, content, delivery governance, agencies and vendors; and leads and develops the campaign team. It requires an advanced diploma or national first degree in a relevant discipline, 3 to 6 years of relevant campaign or customer-engagement experience, and 1 to 2 years of people-management experience.
