Description
TOWA is hiring a senior Web Analytics Consultant to build and maintain measurement systems for B2B clients across manufacturing, industrial goods, and wholesale. The role owns KPI definitions, GTM and server-side tracking, consent-mode and CMP implementations, data quality, GA4 and BigQuery analysis, SQL, reporting, CRM lead-quality, and privacy-compliant measurement. It requires at least four years of Web Analytics and tracking experience, strong client- and server-side GTM knowledge, and fluent German and English. The position is senior-level, offers work-from-anywhere flexibility, and pays €60,000–€75,000 gross per year.
