Description
CodeNinja is hiring a Senior CVM / Segmentation Head to lead customer value management and customer segmentation strategy for a retail banking client. The role owns lifecycle strategy across acquisition, cross-sell, retention, and win-back; defines customer value and revenue KPIs; optimizes pricing, offers, and incentives; leads campaign experimentation and uplift modelling; partners with Marketing, Data/Analytics, Product, and Finance; manages senior stakeholders; and leads a team delivering CVM initiatives.
