Description
Optro is hiring a Senior Demand Generation Manager to own the end-to-end strategy, execution, optimization, and performance of integrated B2B SaaS demand generation programs. The role partners with Product Marketing, Sales, Marketing Operations, Content, Creative, and Digital teams to build multi-channel campaigns, manage segmentation and personalization, analyze pipeline and ROI, forecast performance, and scale successful programs. Candidates should have 5–7+ years of B2B SaaS demand generation or integrated marketing experience, strong analytical and project management skills, and advanced experience with marketing automation and CRM platforms such as Marketo and Salesforce. The role offers comprehensive employee health coverage, a 401(k) match, competitive compensation and bonus, flexible vacation, parental leave, and other benefits, and is marked #LI-Remote.
