Summary from listing
Reynolds American is hiring a Senior Manager Consumer Intelligence Solutions in Winston-Salem, North Carolina. The role transforms consumer intelligence assets into scalable reporting, measurement, and intelligence solutions; defines data structures and reporting requirements; partners with research suppliers, technology partners, and internal teams; develops dashboards and scorecards; and leads vendor work, adoption, training, governance, and continuous improvement. The position requires a bachelor's degree or equivalent experience, at least three years in consumer insights, market research, consumer intelligence, analytics, or a related field, and experience with reporting platforms such as Power BI, Tableau, or Qualtrics. The role is hybrid.
