Senior Manager, Digital Marketing at Dyson

Compensation

$168,000 – $210,000/yr

Setup: Hybrid
Location: Chicago, Illinois · New York, New York
Type: Full-time
Level: Senior

Description

Dyson is seeking a Senior Manager, Digital Marketing to lead their U.S. media strategy. This role involves shaping and implementing annual media plans, optimizing campaigns, and maximizing media effectiveness across various channels. The successful candidate will collaborate with cross-functional teams, manage agency partnerships, and drive integrated digital campaigns to increase website traffic, conversions, and average order values.

Required Skills

Strategy Development
Budget planning
Measurement & Optimization
media mix modeling (MMM)
Agency Partnerships
Digital Strategy
Campaign Management
Team Development
Leadership Skills
Project Management
Data Analytics

Additional Information

Required Previous Experiences: 10+ years total marketing experience
5+ years in digital
3+ in senior leadership roles
Preferred Qualifications: Deep experience with transactional websites for consumer brands, paid search, and analytics
Strong grasp of media channels, digital creative assets, web technologies, campaign optimization, media mix modeling, and ROI evaluation.
Proven ability to manage agencies, direct projects, motivate teams, and communicate effectively
Innovative, proactive, and detail-oriented
Experience with major analytics tools, online search marketing certification (preferred)
Strong project management, leadership, and team-building skills
Deep understanding of Dyson’s brand and values

About Dyson

Dyson

vacuum cleaners, hair dryers, hair straighteners, hair stylers, air purifiers, humidifiers, hand dryers and lightingMalmesbury

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