Description
Optro is hiring a Senior Manager, Marketing Analytics to own end-to-end marketing performance measurement, attribution and funnel modeling, pipeline forecasting, dashboards, and the marketing data stack. The role will apply machine learning and LLM-based approaches to lead and account propensity scoring, channel optimization, anomaly detection, and automated insight generation, while partnering with marketing operations, demand generation, sales operations, finance, security, and legal. It is remote and based in Canada, with a compensation range of CA$128,000 to CA$176,000 and health and life insurance coverage.
