Description
Root is hiring a Senior Product Marketer to translate technical product capabilities into clear commercial messaging, own product packaging and positioning, and create enablement materials for prospects and clients. The role collaborates with Sales, Solutions, Client Success, Product, and leadership; owns go-to-market plans, pricing and packaging support, competitive analysis, case studies, and product storytelling; and is measured by marketing-qualified leads, win rate, and feature adoption. Candidates need a diploma or degree in Business, Marketing, or Communications, at least five years of marketing experience in a high-growth technology business, and a track record of marketing technology products; insurance or insurance-adjacent experience is preferred.
