Senior User Growth Manager at Binance

Department: Marketing

Language

Setup: Remote
Location: São Paulo, São Paulo
Level: senior
Posted: Jul 17, 2026

Description

Binance is hiring a senior user-growth professional to optimize new-user onboarding, activation, conversion, retention, repeat purchase, referral, and viral growth. The role leads A/B testing, user segmentation, lifecycle marketing, campaigns, and data-driven operational improvements while collaborating across business units. Candidates need at least seven years of internet-industry experience, including more than three years in senior user-growth roles in transaction-based sectors, along with experience leading growth projects and using marketing automation tools.

Required Skills

A/B testing
User segmentation
Funnel analysis
Marketing automation
Data analysis

Additional Information

Required Previous Experiences: Proven track record of successful growth from zero to one or from one to a thousand users, leading initiatives in user retention, conversion, and repeat purchase with significant results.
Over 7 years of experience in the internet industry, with more than 3 years in senior user growth roles within transaction-based sectors such as e-commerce or fintech.
Experience individually leading growth projects, operations, or campaigns with a systematic framework and methodology.
In-depth understanding of operational methodologies, including A/B testing, funnel analysis, and custom strategies.
Knowledge and experience using marketing automation platforms or tools.
Strong data-driven thinking and ability to establish and improve data monitoring and analysis systems for user operations.
Strong familiarity with business-unit products and the ability to understand user preferences and pain points.