Description
The role is a senior MarTech and customer data architecture position responsible for designing and governing CDP, customer master data, identity resolution, personalization, decisioning, privacy, consent, data governance, and activation architectures across MarTech, AdTech, data platforms, and retail media networks. It requires a bachelor's degree, at least 8 years of experience in customer data, data engineering, or MarTech, including 3 years in marketing technology architecture, and expertise with platforms such as Salesforce Marketing Cloud, Adobe Experience Cloud, Braze, HubSpot, and Google Analytics, along with cloud, integration, data, and AI/GenAI capabilities.
